Morgan & Morgan, one of the largest personal injury law firms in the U.S., sought to increase brand awareness and client engagement through targeted radio advertising. In partnership with Fat Free Media, they launched annual campaigns across multiple major media markets, leveraging top-performing urban and talk radio stations to connect with their target audiences.
Our team collaborated with Fat Free Media to execute strategic radio advertising campaigns on:
Each campaign was tailored to the demographics and listening habits of each market, ensuring maximum engagement. The strategy included:
Over the course of these campaigns, Morgan & Morgan achieved:
