Township of Irvington, NJ-Department of Economic Development and Grants Oversight

Strategy & Implementation

The promotion of the "First-time Homebuyers' Summit Brunch & Learn" event was strategically executed through collaborative marketing efforts. This involved partnering with the Township of Irvington's Department of Economic Development and Grants Oversight to conceptualize and organize the event. Utilizing billboard advertising, we aimed to reach a wide audience and generate awareness about the event's educational and empowering objectives, emphasizing the potential financial benefits for attendees. Crafting messaging that resonated with prospective participants, we highlighted the event's educational nature and its alignment with community development initiatives. Leveraging our partnership with the department, we ensured that promotional efforts were in line with their goals, further enhancing the event's impact and reach within the community.