BLACK In Business
Hot 97 (WQHT/97.1-FM) and WBLS (107.5-FM), NYC continue the Black in Business series. The hour-long specials focus on the economic impact of the pandemic on female black owned businesses. WBLS on-air personality, Déja Vu, hosts T’Yanna Wallace, Marilyn Van Alstyne, Tren’ness Woods-Black and Premadonna in a celebration of black female entrepreneurs. “These women have amazing chemistry and so much […]
Radio’s Unparalleled Reach
With all the talk about digital media, it’s easy to forget how powerful traditional media such as radio and television still are. Radio in particular rarely gets credited for what it still is: a true mass medium. According to Nielsen, radio even trumps TV in terms of its weekly reach. According to Nielsen’s measurements, far more […]
