5 SECRETS FOR A WINNING BILLBOARD CAMPAIGN

Written by Ifodige Productions

January 11, 2021

If you’re going to invest your hard-earned money into a billboard ad, you want to do everything you can to make sure it’s a success! Here’s some quick tips to get the most out of your billboard ad:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Tips:⠀⠀⠀⠀⠀⠀⠀⠀⠀
1️⃣Keep your message short and sweet! Your billboard should be easily digestible by people driving by!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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2️⃣Make sure your billboard has a key story! What is the story you want to get across to you audience!? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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3️⃣Don’t be afraid to be BOLD with your design image! You have a giant space to advertise anything you want! Make the most of that space! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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4️⃣Use bright, contrasting colors to attract eyes! No one will stop to look at your billboard if it’s boring! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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5️⃣Know your surroundings! The more you understand the people who will be most likely to see it, the more you will be able to create visuals that connect, inspire, and motivate them to take action. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Need help with constructing a winning billboard campaign? Contact us today for a FREE consultation!

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