TV Advertising Don’ts

With more people choosing to stay home due to the pandemic, now could be the best time to capitalize on TV ads. After over a decade of helping clients maximize TV advertising, I’ve noticed some common mistakes business owners make when buying media. AVOID THESE 5 MISTAKESNo clear media strategy – Make sure your campaign […]

The Power of Urban Radio

Fun Fact: In aggregate, the Hispanic and Black radio audience totals over 74 million listeners, which is roughly one-third of the total listening audience! Radio is still a very powerful form of advertising thanks to its global reach and increasing popularity.Have you considered radio advertising to reach your target audience? We can help you obtain […]

The Power of Social Media

There are an estimated 3.5 BILLION social media users worldwide — that’s nearly half of the global population! ⠀As business owners, we have the challenge of figuring out which social media platform is best suited for our needs. ⠀⠀This question can be quite the challenge for most business owners simply because it requires you to know […]

The REAL Cost of Advertising

Penny-pinching can only get you so far… The old adage still rings true in 2020, ‘You have to spend money to make money.’ But the question is, how much should you be spending?  According to the U.S. Small Business Administration, if you are you a small company doing less than $5 million in sales, you […]

It’s About Persistence

You will stumble. You will get knocked down from time to time. But always hold on tight to the vision that got you started. Persistence can make what once seemed impossible a walk in the park. The world may seem like it’s on fire right now but don’t let that deter you. Keep going.  #Noshortcuts

Digital Ad Spending

You may not be utilizing digital ads in 2020, but we can guarantee you that your competitors are! Experts expect digital ad spending to increase by an astonishing $75 billion within the next two years!  Businesses are starting to understand the value of digital ads, and those who don’t will ultimately be left behind.  The […]

NEW CLIENT ALERT!!

Today we want to highlight our newest client GYMGUYZ, in Clifton, New Jersey! We are helping Gym Guyz get new leads and expand their social media presence on both Instagram and Facebook. How will we do this? By automating their posts, increasing engagement, conducting outreach, and making them the LOUDEST personal training franchise there is! […]

Social Media Management Services

BUSINESS OWNERS Is your Instagram on the struggle bus?  Maybe it’s time to let the experts come in and do all the heavy lifting for you, so you can focus on the tasks that bring in the big bucks.  Our Social Media Management Service Includes:  Content Creation Scheduling and Posting Monthly Analytics Community Engagement Schedule a FREE consultation with […]

The Secret to Engagement

Remember back when you could just post a picture with a short witty caption, and fall back and watch the likes pour in? Yeah those those days are long gone. Instagram switched up a few things about their algorithm to encourage its users to share content that provides real value to their followers. I’ll let […]

Making an Impact

Do you know what makes a strong Instagram presence? ⁣ HINT: It’s not about the number of likes you get…⁣⁣It’s not about the number of followers…⁣⁣They’re nice and all, but vanity metrics can only get you but so far… ⁣⁣Sure, those things may make you LOOK like an influencer on paper, but without the ‘social proof’ […]