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Entries by Ifodige Productions

What Type Of Ads Should You Be Running Now?

What Type Of Ads Should You Be Running Now?

 Radio Ink -March 29, 2020

(By Jamie Aplin) I’m so surprised that we’re still hearing ads on the radio promoting a businesses product or service. But wait, isn’t that precisely what radio ads should be doing? Typically, yes. But that all changed the day a world wide pandemic was announced. That was the day your typical car dealer ad, declaring zero percent financing should have been tossed out the window and replaced with an ad that resonates with our current reality.

This is not the appropriate time to promote your 50 percent off store-wide sale. If your advertisers continue to air commercials like this […] Read more

‘THE ECONOMY NEEDS MARKETERS’ DURING THE CORONAVIRUS CRISIS: WEDNESDAY WAKE-UP CALL

‘THE ECONOMY NEEDS MARKETERS’ DURING THE CORONAVIRUS CRISIS: WEDNESDAY WAKE-UP CALL

Plus, How China’s agencies are going back to work and will your phone track you in the name of public health?

By Judann Pollack. Published on March 18, 2020.

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you’re reading this online or in a forwarded email, here’s the link to sign up for our Wake-Up Call newsletters.

What 9/11 can teach us about marketing in the time of coronavirus

With the economy reeling and uncertainty lingering, there may be a tendency to put brand plans on hold and freeze spending. But Bradley Johnson, looking at the current crisis through the […] Read more

Looking for an apartment? This startup has you covered

Looking for an apartment? This startup has you covered

Marabia Smith

Yahoo Finance September 15, 2019

Hunting for a new apartment can always be a time consuming, expensive, and anxiety-driven process for potential new renters. That’s why this East Coast startup wants to put those on the hunt for a place to live in charge.

WhoseYourLandlord (WYL) is a web-based service that allows renters to write and post reviews about their landlord, property managers, and even the building itself. The company was launched to help folks like college students, millennials, and young professionals look for an apartment.

“We look at your financial picture, understanding how to get yourself ready to go before looking […] Read more

E-RACE-ing One’s Indiscretions—Mamet Onstage in Chestnut Hill

E-RACE-ing One’s Indiscretions—Mamet Onstage in Chestnut Hill

By Ellen Wilson Dilks

Chestnut Hill’s venerable Stagecrafters Theatre closes out their 2017—18 season with a production of David Mamet’s 2009 drama RACE. Directed by David Flagg, the play runs weekends now through June 30 at various times.

David Mamet has become a fixture on the American theatre scene since 1976, when he first received acclaim for a trio of off-Broadway plays: The Duck Variations, Sexual Perversity in Chicago and American Buffalo. He won a Pulitzer Prize and received Tony nominations for Glengarry Glen Ross (1984) and Speed-the-Plow (1988). A founding member of the Atlantic Theater Company, Mamet was inducted into the American Theatre Hall of Fame in 2002. His staccato […] Read more

RACE Opens Eyes and Minds at The Stagecrafters Theater

RACE Opens Eyes and Minds at The Stagecrafters Theater

By: Ginger Agnew
B SHARP’S STUDIO 6

When mounting a play written by one of America’s predominant playwrights, David Mamet, it is imperative to assure the artistic team is true to the author’s intent. With RACE it is tricky to distinguish what is and is not true, but the production at Stagecrafters Theater is true to the script. The difficulty is to decide what is right and just. The action takes place inside the well appointed room of a law firm’s inner sanctum. The team discusses the case and decisions are made as to whether to take on a client accused of […] Read more

Sex, guilt and race all factors in thriller on Hill stage

Sex, guilt and race all factors in thriller on Hill stage

by Rita Charleston

“Race,” a provocative tale of sex, guilt and wild-eyed allegations, is the final production of the season at Stagecrafters, 8130 Germantown Ave., running through June 30. The thriller by multi-award winning playwright David Mamet focuses on two partners in a law firm known for getting their clients off the hook. In this case, they have to defend a man whose sexual transgression overlaps with a violation of an unwritten racial code. “Race” premiered on Broadway in December, 2009. Mamet has said that the “intended theme is race and the lies we tell each other on the subject.”

In the […] Read more

A compelling, suspenseful drama, ‘Race,’ on Hill stage

A compelling, suspenseful drama, ‘Race,’ on Hill stage

by Hugh Hunter

When it comes to the question of race, our 200-year national theater has gone full circle. After a long history of ignoring the role race plays in American life, modern day theater is now preoccupied with its importance. In “Race” (2009), now running at Stagecrafters, playwright David Mamet tosses his penny into the pond.

The plot is stereotypically simple. Charles Strickland, a wealthy white man, stands accused of raping a young black woman in a hotel room. The law firm of Lawson and Brown struggles to decide if it wants to accept the case. Evidence to support Strickland’s guilt […] Read more