TikTok Is Growing Up, and So Are Its Users

More millennials are finding their way to the Gen Z-dominated app ByScott Nover Key Insights: TikTok generated “the most downloads for any app ever in a quarter” in Q1 2020. Buyers say TikTok doesn’t allow for much targeting, so an expanded user base presents some challenges. Musical.ly first made a splash in The New York Times in […]

17 Ways to Get Free Advertising for Your Business

Written by Caroline Forsey @cforsey1 When you work at a small business with a limited budget, it’s not really possible to shell out $340,000 for a 30-second TV commercial, or $10,000 for an email marketing campaign. It can be frustrating when your budget dictates how many people your business can reach. Surprisingly, there are a lot of free ways to […]