Target Bets Big On 4-Minute Grammys Ad With Gwen Stefani
By: Phil Wahba The retailer wants to outdo its 2015 Imagine Dragons ad. Last year, Target TGT 2.79% shook things up in the world of advertising by opting for a four-minute live performance-as-commercial by rock group Imagine Dragons during the Grammys rather than eight, 30-second spots. It was the first ever live commercial in the […]
NOMINATIONS ANNOUNCED FOR THE 51st ACADEMY OF COUNTRY MUSIC AWARDS
AWESOME!! Congrats to Cadillac Jack and the Beasley Media Group team for once again making it to the final round of nominee’s for the 51st Academy of Country Music AWARDS!!! #MajorMarketPersonalityofTheYear #995QYK #MajorMarketRadioStationofTheYear #BeasleyMediaGroup READ MORE
You May Not Know It — but Broadcast Radio Is Kicking Your Ass!
By:Tracey McCormack Founder of McCormack Media Services — a Modern Media Training Consultancy Firm To kick off the New Year with a bang-full of good news, Nielsen released a new report last week that basically said “radio, once again, is the nation’s top reach medium.”
